Let's find cruelty free brands

Find cruelty-free brands instantly with Bunny Search. Whether you're at the store or shopping online, make informed, ethical choices in seconds.

10,000+ brands from 8+ trusted organizations

Data from trusted sources:

Bunny Search Mascot

What is Bunny Search?

Bunny Search is a free, independent app and web directory that helps shoppers instantly check whether a beauty, skincare, household, or personal-care brand is cruelty-free and vegan. It aggregates data from 9 certification organizations — PETA, Leaping Bunny, Cruelty Free International, Ethical Elephant, Naturewatch Compassionate Shopping Guide, Responsible Mica Initiative, ECOCERT, and NATRUE — into one searchable database of 10,000+ brands.

Why aggregate multiple sources?

"Cruelty-free" doesn't have one universal definition. PETA accepts a signed statement of assurance. Leaping Bunny requires supplier monitoring across the entire supply chain. NATRUE certifies under broader natural-cosmetics standards. Each body applies different criteria, and they often disagree about the same brand. Bunny Search is the only major app that shows you what every source says side-by-side, so you can apply your own standard.

Search 10,000+ brands

Type any part of a brand name and get instant suggestions across the full database.

Scan barcodes in stores

Open the scanner in the mobile app, point at any product, and get the verdict in seconds.

9 sources side-by-side

See exactly which certification body says what — including disagreements between them.

Parent companies and alternatives

See the ownership chain for any brand, and discover cruelty-free alternatives if needed.

Want more? Read about Bunny Search, see how it works, or compare it with other cruelty-free apps.